Author

Nell Walker

Published

23 July 2025

Estimated Read time

6Mins

The proof, as they say, is in the pudding – and the evidence of TealBook’s increasingly-successful evolution lies in its client relationships.

We talked endlessly about data and AI at DPW New York 2025. A universal truth is that the successful implementation of AI requires clean data. It doesn’t have to be perfect, but businesses certainly need to have a decent handle on their data before adopting AI tools successfully. 

To help make this a reality, North American data and software company TealBook has recently announced a legal entity-based data model. It’s designed to resolve supplier records to the correct legal entities, map parent-child relationships, and enrich profiles with verifiable attributes, enabling accurate supplier data to flow seamlessly into procurement systems and AI applications. “This is part of a 12-year journey for TealBook,” says Stephany Lapierre, the company’s Founder and CEO. “Our vision has always been to build a way to enable procurement organisations to have high quality data with a lot of integrity. That way, you give them the trust they need to put data directly into their systems. 

“Twelve years ago, we underestimated the complexity of getting large enterprises to trust a third-party data solution. As part of our journey, we started using AI early on to find information where it exists on supplier websites and databases. We also started creating digital profiles in a structured way for procurement to access it, match it to their vendor master, and use it.”

TealBook’s data evolution

But, again, at the beginning, TealBook couldn’t be sure whether the data was high enough quality. In 2017, the company was primarily known as a supplier discovery application. It was positioned as a pre-sourcing engine to help procurement teams identify alternative suppliers. At the time, TealBook’s data and models enabled it to determine which companies were similar to others. This meant users could search and find comparable suppliers to expand their sourcing options.

“But that was just a way for us to deliver something that was underserved in the market,” Lapierre continues. “Then our customers started asking for certificates, which are hard to collect and match. They needed cleaner data. They felt they were under-reporting. So in 2018, we started to see whether our technology could refine the data more. We focused on certificates and supplier diversity. We collected great use cases along this journey, and the vision never wavered.

“Just last year we released a new technology – completely different, really sophisticated – allowing us to pull from a lot more data sources. We have provenance so our customers can actually verify where the data’s coming from. We can match it to vendor masters. And now, we also have this new model that includes 230 million verifiable global legal entities from across 145 countries’ registries. We marry this with global parent and child hierarchy, which is really hard for our customers to match themselves.”

Partnership with Kraft Heinz

Now, after 12 years of that vision, TealBook is deeply proud of what it’s achieved. Part of its ability to get to this point is due to early adoption from key customers. Kraft Heinz is a business which Lapierre describes as a “co-innovation partner”, and has been invaluable in helping TealBook achieve its recent goals.

From the perspective of Stefanie Fink, Head of Global Data and Digital Procurement at Kraft Heinz, the partnership has been an immediately valuable one. “It really started with having a visionary, like-minded relationship,” she says. “That’s an important piece of it, because my vision for procurement is that we are partners in our enterprise. 

“In order for us to do our jobs, we have to bring in the right data for use. This is where Stephany’s partnership and vision really resonated. We were really looking for diversity and we could make things easier for our partners, while making sure we had the right people in our ecosystem. We also had to lift up the hood and see what was underneath everything we’ve got. Stephany brought our vision to life. TealBook has evolved too, as we’ve seen; it’s more about orchestration and software-as-a-service. It has been a partnership of need and we cannot continue to do other things without this kind of partnership around data.”

When initially dabbling with this relationship, Fink was clear that Kraft Heinz had no desire to be taking care of more stuff. What she wanted from TealBook was a strong focus on good quality data. After last year’s product release from TealBook, Kraft Heinz already saw its data enriched by 25%. The recently-announced new data model gives the business and TealBook’s other customers the right structure tied to a legal entity, which is a highly credible anchor. “We’re able to do entity resolution – all automated – remove all the duplicates, and then you start with a clean, digitised vendor master,” says Lapierre. “That’s what brings further enrichment.”

The challenge of assessing data quality

Assessing its data before involving TealBook was important for Kraft Heinz, but challenging for such a large organisation. “We had to fail first and fail fast,” says Fink. “We tried some AI around fixing things early, but that didn’t work for us. It was a real eye-opener, realising where this next evolution could take us. Particularly regarding focusing on AI and agents for the right things, not the meaningless things. Before, we were asking agents to tell us if things were duplicates, when we should have been asking: what do these suppliers offer? Where is the innovation? Where is the value?”

What surprised Fink most when looking under Kraft Heinz’s hood was the lack of attention that was being paid to what the business was doing. “It was amazing that nobody had questioned it sooner,” she says. “So I said, let’s take this as a crawl, walk, run approach. I have a wonderful CPO who really understands where we want procurement to go as a function. She was excited about us just getting it done and getting people involved, and that’s what it takes: real pride in ownership of the data.”

Getting engrossed in GenAI

True partnership and an all-in approach has enabled Kraft Heinz to work successfully with AI. This is something some businesses are struggling with as the conversation around artificial intelligence grows louder. For Lapierre, as the CEO of a tech company, adopting AI successfully has meant trying and failing and being fully entrenched in AI as it has evolved.

“We’ve been using AI in our technology since 2016,” she states. “We’re an early adopter. We’d be talking about scraping data, and data in the cloud, and AI models, and our customers’ pupils would widen in surprise. We’ve come a long way and the market has come a long way. 

“The technology we deliver today wouldn’t be possible without the AI tools now at our disposal. We used to build models; we don’t do that anymore. We spend a lot of time investing in engineers to build and test models. That’s made us so much more efficient. I use GenAI every day for so many things now. I’m encouraging my team to be so involved in AI. That’s how you build expertise. You need really strong expertise to use GenAI well. 

“Getting good with AI is about taking risks and having a leadership team that pushes for new things. Suddenly, the successful use of AI becomes a habit.”

Author

Cyrus Gilbert-Rolfe

Published

2 July 2025

Estimated Read time

5Mins

Cyrus Gilbert-Rolfe, Chief Commercial Officer at Kezzler, dives into how supply chain professionals can prepare for the future by standardising their data.

In today’s world of fragmented value chains and increasing uncertainty, supply chain disruption is no longer an exception – it’s sadly, often, the norm. Whether due to global conflicts, climate events, pandemics, or regulatory pressure, businesses must now operate with agility and foresight. And at the heart of this transformation lies a simple but critical need: data.

More specifically, the ability to capture, share, and interpret granular supply chain data in real time is becoming a cornerstone of operational resilience, sustainability, and regulatory compliance. That’s where EPCIS 2.0, GS1’s visibility data standard, comes into play.

Unlike its predecessor, EPCIS 2.0 reflects the reality of modern supply chains. It supports richer, more structured data, enabling interoperable traceability across systems, stakeholders, and borders. 

Digital traceability is no longer optional

The demand for traceability is growing exponentially. Consumers expect to know where their products come from, under what conditions they were made, and how they can be reused or recycled. Regulators, particularly in the EU, are implementing frameworks like the Digital Product Passport (DPP) to enforce such transparency.

These shifts introduce massive data requirements that legacy systems were never designed to handle. Fragmented systems, paper-based processes, and non-standard formats not only increase inefficiencies, but they also make compliance, sustainability, and recall management nearly impossible to scale.

EPCIS 2.0 is built to address this. It provides a common language for supply chain events, allowing businesses to capture detailed, event-based data such as where an item was shipped, under what temperature conditions, or which batch of raw material was used. This level of insight can be the difference between a swift product recall and a full-blown crisis.

From compliance to circularity: What EPCIS 2.0 enables

The relevance of EPCIS 2.0 extends far beyond compliance. Its core capabilities are based on capturing the ‘what, when, where, why, and how’ of each product movement or transformation, making it a foundational tool for the circular economy.

  • Sustainability: By embedding certifications, sustainability claims, and environmental data into digital events, companies can provide transparent proof of product provenance and lifecycle impacts.
  • Recall and risk management: When a problem arises, whether a contaminated food ingredient or faulty component, companies can immediately isolate and trace the affected batches, minimising financial and reputational damage.
  • Product lifecycle management: By tracking items from production through repair, resale, and recycling, EPCIS 2.0 supports extended producer responsibility and enables efficient returns or refurbishment programs.

Crucially, this level of traceability is achieved not through bespoke integrations or proprietary software, but through global standards, enabling seamless interoperability across borders and industries.

A real-world example: Building a data marketplace at scale

The journey toward end-to-end digital traceability can be complex. But when done right, the benefits extend far beyond logistics.

Take the case of Migros Group, Switzerland’s largest retailer. Facing challenges around fragmented data, inefficient returns processes, and lack of supply chain visibility, Migros set out to modernise its operations – not through piecemeal tools, but through the creation of a centralised Logistics Data Marketplace based on EPCIS 2.0.

This initiative involved:

  • Assigning unique digital identities to each returnable transport item (RTI), enabling precise tracking and reuse.
  • Automating data capture using RFID, which reduced reliance on manual entry and minimized errors.
  • Capturing EPCIS event data for key steps like aggregation, shipping, and receiving – allowing for full visibility of every batch, pallet, and shipment.

The result? Improved shelf availability, reduced waste, faster goods receiving, and a stronger foundation for sustainability reporting. Most notably, the data was not siloed – it was made available through a collaborative platform where all stakeholders, from manufacturers to distributors, could access the same real-time insights.

How supply chain leaders can prepare

While EPCIS 2.0 is technically advanced, its real power lies in its simplicity: using shared standards to enable shared visibility. But to implement it successfully, companies need to follow some strategic steps:

  1. Start with your business problems: Whether it’s improving inventory accuracy, meeting regulatory demands, or enabling product take-back schemes, your use case should drive your data model – not the other way around.
  2. Map your critical process steps: Identify where visibility matters most. For example, in a cold chain, temperature monitoring at transit points may be critical. In manufacturing, the transformation of raw materials into finished goods is key.
  3. Model visibility events: Using EPCIS’s event types you can structure how each step is tracked, verified, and shared.
  4. Use the Core Business Vocabulary (CBV): Adhering to standardised vocabulary ensures your data can be understood and used by partners and regulators alike.
  5. Enable interoperability through Digital Link: Combining EPCIS 2.0 with the GS1 Digital Link standard allows serialized product data to be directly embedded into on-pack codes, creating a bridge between physical products and digital data.

Looking ahead: A foundation for resilience

The convergence of regulation, consumer expectation, and technology is changing how businesses think about supply chains. What was once an operational back end is now a strategic asset – central to reputation, revenue, and resilience.

By adopting EPCIS 2.0, companies are not simply responding to change – they are laying the groundwork for a future-ready infrastructure. This approach enables real-time, data-driven decision-making, facilitates transparent product journeys that help build consumer trust, and allows for faster, more accurate responses to disruptions. Additionally, it fosters smarter collaboration across supply chain networks, ensuring all stakeholders can operate with a shared understanding and greater agility.

The stakes are high, but the opportunity is greater. For those willing to embrace data standardisation and traceability, EPCIS 2.0 offers a clear and powerful path forward.

Author

Andrew Woods

Published

23 July 2024

Estimated Read time

3Mins

Shelley Salomon, VP of Global Business, Amazon Business, discusses her company’s commitment to fostering gender diversity in procurement.

Procurement’s gender imbalance isn’t new.

Traditionally, the function was regarded as a male-dominated profession. But change is afoot, in more ways than one. While a digital transformation amidst technological innovation is well-publicised, another evolution is underway within the workforce.

Gender diversity has become an important component of many company strategies globally. While progress to encourage more women into procurement has already started. There still remains an imbalance, particularly among those holding leadership positions. With current statistics suggesting around one in four leadership positions are held by women, there is still room for improvement.

So, is progress happening quickly enough? Shelley Salomon, VP of Global Business at Amazon Business, discusses her organisation’s commitment to fostering gender diversity and how women can reach parity in procurement. 

In your opinion, where is procurement today in terms of women’s representation in 2024?

Shelley Salomon: “Women’s representation in procurement has seen progress these past few years, but there remains room for further improvement. Gartner’s data shows that women comprise 41% of the supply chain workforce. It’s encouraging to see greater gender diversity within the industry.

“While these statistics are encouraging, they also highlight ongoing challenges. Particularly at the leadership level. Only 25% of leadership roles are held by women. This disparity underscores the need for sustained efforts to promote gender diversity and support women’s ascension to senior positions within procurement.

“My perspective on this trend is one of cautious optimism. The progress we see is promising, reflecting a growing recognition of women’s unique contributions to procurement roles. Diverse perspectives and gender equity are vital for effective decision-making and problem-solving. Additionally, multiple credible studies show that companies with the greatest gender balance in the C-suite are likelier to achieve above average financial results. However, much work must be done to ensure these advancements translate into lasting change.”

While progress to encourage more women into the workforce seems to be underway, there is still a major disparity in the number of women leaders in procurement. What is the best way to go about rectifying this? 

Shelley Salomon: “I believe there’s a significant opportunity to welcome more women into procurement leadership roles. By establishing robust mentorship and sponsorship programmes, organisations can provide invaluable guidance, support, and networking opportunities. Thus empowering women to thrive in their careers and gain visibility within the organisation. Investing in inclusive leadership development programmes is essential. These initiatives focus on building inclusive skills and readiness for leadership roles, continuing to foster a more inclusive and dynamic workforce.

“In my opinion, implementing inclusive hiring practices that actively promote gender diversity, such as using diverse hiring panels and conducting blind recruitment processes, is essential to minimising biases. 

“Lastly, setting clear, measurable goals for increasing the number of women procurement leaders and regularly reporting on progress to hold leadership teams accountable can drive meaningful change. By taking these proactive steps, organisations can create a more equitable environment that supports the advancement of women into leadership roles within procurement.”

Read the full story here!


Author

Andrew Woods

Published

Estimated Read time

3Mins

Sagi Eliyahu, Co-Founder and CEO at Tonkean and Alejandro Fernandez, Head of Global Procurement at Semrush, discuss the power of intake orchestration and procurement’s rise to the top of the agenda in the c-suite.

In a world with almost endless possibilities, why waste time on manual or outdated processes?

Technology is an enabler in everyday and business life. It is there as a vehicle of change and a weapon of efficiency. When used correctly, AI can help people focus on higher-value and more fulfilling work – which is what an entire generation of people crave today. The problem is, technology is not leveraged as efficiently or as strategically as it could be today — especially in enterprise back-office operations, like procurement. 

This is where Tonkean comes in. Tonkean is a first-of-its-kind intake orchestration platform. Powered by AI, Tonkean helps enterprise internal service teams like procurement and legal create process experiences that transform how businesses operate. In part by changing how internal teams leverage smart technology to empower the employees they serve to do better, higher value work.

Process orchestration

Process orchestration refers to the strategy — enabled by process orchestration platforms — of coordinating automated business processes across teams and existing, integrated systems. These processes can facilitate all procurement-related activities. Importantly, they can also wrap around an organisation’s existing systems and accommodate employees’ many different working preferences and styles.

Instead of simply adding to an organisation’s existing tech stack, process orchestration allows companies to use their existing mix of people, data, and tech better together. The true promise of process orchestration is to finally put internal shared service teams like procurement in charge of the tools they deploy.

This goes a long way towards solving one of the enterprise’s most vexing operational challenges: the inefficiency of over-complexity born of too much new technology. It also allows procurement teams to truly make their technology work for them and the employees they serve. As opposed to making people work for technology. Process orchestration breaks down the silos that typically separate working environments. No longer do stakeholders have to log in to an ERP or P2P platform to submit or approve intake requests. The technology will meet them wherever they are.

All in one place

Enter Sagi Eliyahu, Co-Founder and CEO at Tonkean. He explains that over the past few years, Tonkean has focused more on procurement specifically. In part because the challenges the procurement function faces day-in and day-out represent perfect orchestration use-cases. Procurement processes touch so many different teams, tools, and departments. Poor procurement performance can often be traced back to the fact that all these moving parts otherwise aren’t able to communicate easily with each other. Tonkean was built to address exactly that problem. 

“We saw that our procurement customers were having great success with it, but the market started to heat up as well,” he reveals. “It made sense because it happened for us on the procurement and legal side. They are teams that are very central to an organisation and their process is never just siloed into their tools and department. You need that idea of orchestrating all the different moving parts for it to have high adoption, faster cycles, better quality and compliance.”

Tonkean and Semrush partnership

One of Tonkean’s biggest customers is Semrush. Semrush, in turn, understands the potential of orchestration in procurement well. As a result of Tonkean’s intake orchestration capabilities, they’ve almost halved cycle times for intake requests — from 19 days to just 10. Alejandro Fernandez, Head of Global Procurement at Semrush, works closely with Eliyahu and Tonkean and couldn’t be happier about the collaboration…

Read the full story here!

Author

Andrew Woods

Published

18 June 2024

Estimated Read time

5Mins

Our cover story this month…  Marriott International Inc: A more sustainable supply chain  With science-based targets approved, Marriott is accelerating…

Our cover story this month… 

Marriott International Inc: A more sustainable supply chain 

With science-based targets approved, Marriott is accelerating work to help make its supply chain more sustainable. We speak to Stéphane Masson, Senior Vice President, Procurement, Marriott International, Inc. – for our exclusive cover story this month – to find out how… 

“Like many global companies, Marriott recognises that serving our world helps the communities where we operate and is also good business,” Masson tells us. “This Earth Day, we announced the approval of our near-and-long-term science-based emissions reduction targets by the Science-Based Targets initiative (SBTi), with a goal to reach net-zero greenhouse gas (GHG) emissions by no later than 2050. Approval of these targets is bringing heightened focus on our work to embed sustainability in our operations.  

Specifically, the company has committed to reduce absolute scope 1 and 2 GHG emissions 46.2% by 2030 from a 2019 base year. Marriott also commits to reduce absolute scope 3 GHG emissions from fuel and energy-related activities, waste generated in operations, employee commuting, and franchises 27.5% within the same timeframe.  

Importantly for our team and the suppliers we work with across the globe, Marriott’s targets include 22% of our suppliers by emissions—covering purchased goods and services, capital goods, and upstream transportation and distribution—which will have science-based targets by 2028. 

In the longer term, Marriott also aims to reduce absolute scope 1 and 2 GHG emissions 90% by 2050 from a 2019 base year and reduce absolute scope 3 GHG emissions 90% within the same timeframe.  

Our Global Procurement organisation plays an important role in setting up Marriott as we work to achieve the targets within this timeline. And it will require an evolution in how we engage Marriott associates, our suppliers, and other members of the industry.” 

Read the full story here! 

Grupo Modelo: Procurement and sustainability in action! 

We speak to Soqui Calderon, Regional Director of Sustainability for Grupo Modelo and the Middle Americas Zone, to see how the beverage giant is tackling sustainability from a procurement perspective… 

Grupo Modelo is a giant. A leader in the production, distribution and sale of beer in Mexico, Grupo Modelo is part of the Middle America Region (of the AB InBev Group) and boasts 17 national brands, among which are Corona Extra, the most valuable brand in Latin America, as well as Modelo Especial, Victoria, Pacífico and Negra Modelo. The company also exports eight brands and has a presence in more than 180 countries while operating 11 brewing plants in Mexico. 

Through more than nine decades, Grupo Modelo has invested and grown within – and with – Mexico, generating more than 30,000 direct jobs in its breweries and vertical operations, located throughout the country. 

Grupo Modelo, like many forward-thinking companies, is currently focused on a drive towards establishing a truly sustainable business. This endeavour is best exemplified in the Middle Americas Zone (MAZ), where sustainability efforts have been led by for the past five years by Soqui Calderon Aranibar, Regional Sustainability and ESG Director. Ambitious targets have been established for the region, but some remarkable achievements have already been made. As Calderon says: “For our team, sustainability is not just part of our business, it IS our business.” 

Read the full story here! 

SDI International: Delivering tail spend excellence 

SDI International’s Brendan Curran and Joaquín Morales discuss empowering procurement innovation, the importance of effective tail spend management, and how its Master Vendor programme transforms the function 

In a world of greater complexity and risk, technology adoption and digitalisation, and an ever-evolving compliance and regulatory environment, procurement teams still grapple with a perennial challenge: cost reduction. Which is why tail spend management – often overlooked and unmanaged while procurement focuses its attention on strategic, high-spend categories – is so important. Indeed, for many organisations, taking effective control of costly, one-off buys and high-volume, low-value purchases involving numerous suppliers can deliver as much as 5% to 10% of cost savings, according to Boston Consulting Group. 

But tail spend, by its nature, is complicated. It requires significant focus to effectively manage high volumes of data, often has a perceived lack of strategic importance within both procurement and the wider organisation, lacks visibility, involves vast numbers of transactions, many product categories, and a largely anonymous supplier base, and can bring potential compliance risks because of poor onboarding processes or inconsistent terms and conditions.  

Tackling the problem can be daunting for procurement teams. But, according to SDI International, it doesn’t have to be. The organisation, one of the world’s largest diversity and woman-owned procurement outsourcing and technology providers, delivers industry-leading holistic tail management solutions based on a successful formula: simplify, digitalise, innovate. Its Master Vendor programme provides procurement teams looking to tackle their tail with a one-stop solution for tail spend that leverages the latest and most efficient technologies to handle supplier onboarding and on-time payment, and manage the entire tail supply chain, stakeholder servicing, and escalations. The result is a procurement department better able to drive cost saving, efficiencies, and more strategic outcomes.  

Read the full story here!