Matt Whetton, Chief Technology Officer, Acquired.com on the future of payments with cVRPs, AI and vertical integration

There are three powerful forces shaping the future of payments and how businesses pay and get paid today. Commercial variable recurring payments (cVRPs), AI, and vertical integration. These forces are transforming the way that businesses can interact with their customers. They are still in the early stages of their development. As these technologies evolve, they hold great potential to redefine payments, benefiting both businesses and consumers alike.

cVRPs – recurring commerce done smarter

When open banking is discussed, many people are familiar with options like “pay by bank” at checkout. While this is mostly used for one-time purchases, recurring payments like bills and subscriptions still rely heavily on direct debits. Businesses serving British consumers, who collectively spend almost £30 billion a year on subscription services, face challenges with slow settlements. There are also high fees (especially for failed transactions), and limited customer control.

cVRPs, the latest evolution of open banking, promise to ease many of the challenges. For example, cVRPs enable businesses to securely collect payments from customers’ bank accounts within agreed limits. These include the amount, frequency, or duration, without requiring customers to re-authenticate each time, reducing friction yet increasing optimisation.

In addition to providing the same benefits as ‘pay by bank’ at checkout, such as the convenience of not having to enter your card details and security of not sharing these details with the retailer, cVRPs can unlock new business models for businesses dependent on recurring revenue. The open banking infrastructure which powers cVRPs allows businesses to gather data insights from these transactions. This enables the introduction of offers like dynamic pricing for subscriptions, or variable insurance premiums based on usage. Not only does this help operational efficiency, but it ultimately enhances the customer experience, encouraging them to keep coming back.

Critically, cVRPs are more likely to successfully complete compared to traditional direct debits, as businesses leverage advanced capabilities like smarter retry logic and dynamic payment routing. These are typically implemented by providers offering VRP services. With open banking making real-time account balance checks possible, businesses can determine the best time to retry a failed payment, such as after payday. Dynamic routing enables merchants to route transactions based on pre-defined business rules, such as transaction value, geographic region, or acquirer performance. This flexibility ensures that payments are directed to the most suitable acquirer or provider. Therefore ncreasing the likelihood of successful transactions and optimising cost efficiency. Together, these capabilities help reduce failed payments, keep customers subscribed, and increase revenue over time.

However, its nascence means there are still potential threats ahead. Regulators need to learn lessons from the growth of ‘pay by bank’. There are 27 million monthly payments now taking place after a slow start, as well as already piloted sweeping VRPs to ensure a solid business model for open banking. With collaboration from banks, FinTechs, business, and government, the ecosystem can take full advantage of these innovative capabilities to reduce friction.

AI/ML’s transformative impact

The advances in AI and machine learning (AI/ML) are written about every day. So, it’s perhaps no surprise that they are having a profound impact on how businesses process payments, detect fraud, and improve customer service. AI’s ability to process large volumes of transaction data efficiently helps businesses identify patterns, trends, and anomalies that would otherwise be difficult to detect.

Not only does this capability benefit fraud prevention, but it can also help businesses gain meaningful insights from the data. Allowing them to expand their service offerings. For example, businesses can apply AI/ML to automate tasks enabled by open banking, such as income verification, affordability checks, and financial health scoring. This helps speed up onboarding and approval processes. Meanwhile, giving consumers access to more sophisticated services. These include spend forecasting, budgeting nudges, and alerts for unusual activity, thereby helping them manage their money more effectively.

Looking ahead, AI/ML will be central to unlocking the full potential of open banking. By improving operational efficiency and enabling richer customer experiences, AI will help businesses transition from reactive to proactive financial services. Currently, the best use cases for AI are assistive, not autonomous. AI is at its most powerful when it augments human decision-making, particularly in nuanced or regulated environments. We’re still early in the maturity curve. As the technology becomes more affordable and the technology within it more explainable, it’s hard to imagine the full potential impact of AI in the payments industry.

Tailored Solutions

The combination of open banking and AI has led to a more tailored and specialised approach to payments technology, particularly for businesses in specific industries. While these powerful tools offer great potential, it is crucial that they are applied in the right way, at the right time, and for the right business.

To move beyond generic payment solutions, the industry is seeing increasing vertical integration. Instead of simply processing transactions, payment providers must now deliver more comprehensive solutions that address the needs of specific sectors. In industries where payment needs are more complex, vertical integration ensures that payment solutions are tightly aligned with business operations. For example, businesses in the construction sector often require project-based billing and payment systems that reflect the way projects are managed. Elsewhere, hospitality providers need solutions that integrate payment systems with real-time inventory tracking and booking management.

It’s fair to say firms will always be looking for any place to optimise to gain an edge. The trend towards vertical integration, combined with cVRPs, and AI are redefining the future of payments. There is a move away from a technical area of the business, to become a core operational function. Businesses adapting to leverage these technologies are well placed to create stronger connections with their customers and drive long-term growth.

  • Digital Payments

Mark Andreev, COO at Exactly, presents a practical guide to tackling e-commerce fraud with payment tokenisation

Tokenisation can solve a big problem… e-commerce fraud is a growing threat that continues to impact online businesses worldwide. According to recent figures from Statista (2025), global e-commerce losses due to online payment fraud are projected to exceed $100 billion by 2029. As fraudsters increasingly exploit IT vulnerabilities, it is imperative for online and brick-and-mortar businesses to fortify their cybersecurity posture.

Amidst the current security challenges, payment tokenisation emerges as a technology to future-proof business operations and is projected to reach USD 28.97 billion worth by 2033.

This guide explores the concept of payment tokenisation, emphasising its value and role in ensuring credit card payment processing standards for merchants.

What is Payment Tokenisation?

Tokenisation is the process of substituting sensitive data with non-sensitive values – tokens. It works as a key layer of protection for stored data by replacing card numbers with illegible, surrogate values.

During a transaction, payment details are securely transmitted to a trusted payment provider via hosted payment page or through direct API integration.

In the hosted payment page flow, the customer is redirected to a secure payment page operated by the payment provider. Here they can enter their payment information. The provider handles data collection, encryption, and transaction authorisation, keeping sensitive information off the merchant’s servers.

In the API integration flow, the merchant’s website collects payment details using secure client-side tools. In this case, the merchant is responsible for ensuring full PCI DSS compliance, as sensitive data passes through their systems.

Following a transaction, sensitive card data is substituted by a special character sequence. The translation of characters into randomised values refers to the tokenisation process.

For merchants who are not PCI DSS compliant, storing sensitive information on their side is not allowed. In these cases, the third-party payment provider retains the sensitive data and the tokens for future use, while merchants don’t retain any sensitive information.

This method is one of the key cybersecurity best practices to ensure payment providers remain compliant with PCI DSS and is also crucial for merchants using API integration to store sensitive data.

Different Types of Tokens

There are different types of tokens available to merchants, offering different levels of complexity and security. Simple tokens refer to randomised reference numbers that are unidentifiable and unrelated to customer data. They provide a high level of security when implemented correctly by a reputable payment provider.

On the other hand, token vaults represent a more complex system of payment security and data handling. Essentially, token vaults are encrypted repositories of original payment data associated with tokens from each customer transaction. Depending on the type of payment gateway integration, either the merchant or the payment provider may retrieve the payment information as needed. Token vaults can also be deployed in cloud environments, mitigating the need for extensive infrastructure.

The Value of Tokens

In an era where cybersecurity is paramount, failing to secure customer data can come at significant costs. Recently, the IT systems of the UK’s most prominent retailers suffered significant downtime following a series of cyberattacks. They were prevented from serving their customers as a result. As the consequences of these attacks continue to linger, affected UK retailers are working overtime to get back on track. In these situations, the use of tokenisation payment security has partly helped prevent what could have been a catastrophic breach. Reducing the risk of a lateral exploitation of customer data. In fact, using payment tokens, retailers avoid the need to encrypt and retain sensitive payment details. This lowers the risk of attacks, breaches, and noncompliance with ever-changing payment processing and data security policies.

Tokenisation also enables seamless customer experiences, addressing a crucial customer demand – convenience. In fact, with tokenisation enabling one-click checkouts, customers avoid re-entering card details and access a seamless shopping experience, meeting an important need for comfort and familiarity for consumers.

Finally, from a regulatory perspective, compliance with PCI DSS is mandatory for payment providers and merchants specifically using API integration within payment gateways to store sensitive information. In this regulatory context, tokenisation becomes a straightforward strategy to meet fundamental data handling legal requirements. In an era of rising cyber threats and increasing customer expectations, tokenisation offers merchants a scalable, effective, and future-ready approach to safeguarding sensitive data, building trust, and preserving business integrity.

  • Cybersecurity in FinTech
  • Digital Payments

MoneyLIVE Summit is coming to London’s Business Design Centre March 10-11. Book your tickets now!

Hosted in the FinTech capital of the world, MoneyLIVE Summit is the global payments and banking event bringing together industry leaders at the top of their game. This is where ground-breaking partnerships are forged, where innovation is accelerated and where the brightest ideas are born.

MoneyLIVE Summit sets the agenda for the future of banking and payments

For over 30 years, MoneyLIVE has brought together the movers and shakers of the banking and payments industry. Through impactful conferences, webinars, reports, roundtables and digital content.

Join 1500+ attendees and hear from 200 expert speakers across five stages. Revolut’s UK CEO Dr Francesca Carlesi, Lloyds Banking Group COO Ron van Kemenade, Standard Chartered UK CEO Saif Malik, ABN-AMRO’s CDO Jorissa Neutelings and Groupe Crédit Agricole Group COO Philippe Coue are among the baking leaders sharing insights across Payments Infrastructure, Digital ID, AI & Operations, CX, Digital currencies and Blockchain, Open Banking and much more.

“An unmissable event for those serious about banking and payments transformation.”
Global Head of Strategy & Innovation, ING

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Luke Kyohere, Group Chief Product and Innovation Officer at Onafriq, on payments innovations to look out for this year

The global payments landscape is undergoing a rapid transformation. New technologies coupled with the rising demand for seamless, secure, and efficient transactions has spurred on an exciting new era of innovation and growth. With 2025 fast approaching, here are important trends that will shape the future of payments:

1.The rise of real-time payments

Until recently, real-time payments have been used in Africa for cross-border mobile money payments, but less so for traditional payments. At OnAfriq, we are seeing companies like Mastercard investing in this area, as well as central banks in Africa putting focus on this.

2. Cashless payments will increase

In 2025, we will see the continued acceleration of cashless payments across Africa. B2B payments in particular will also increase. Digital payments began between individuals but are now becoming commonplace for larger corporate transactions.

3. Digital currency will hit mainstream

In the cryptocurrency space, we will see an increase in the use of stablecoins like United States Digital Currency (USDC) and Tether (USDT) which are linked to US dollars. These will come to replace traditional cryptocurrencies as their price point is more stable. This year, many countries will begin preparing for Central Bank Digital Currencies (CBDCs), government-backed digital currencies which use Blockchain. The increased uptake of digital currencies reflects the maturity of distributed ledger technology and improved API availability.

4. Increased government oversight

As adoption of digital currencies will increase, governments will also put more focus into monitoring these flows. In particular, this will centre on companies and banks rather than individuals. The goal of this will be to control and occasionally curb runaway foreign exchange (FX) rates.

5. Business leaders buy into AI technology

In 2025, we will see many business leaders buying into AI through respected providers relying on well-researched platforms and huge data sets. Most companies don’t have the budget to invest in their own research and development in AI. Therefore, many are now opting to ‘buy’ into the technology rather than ‘build’ it themselves. Moreover, many businesses are concerned about the risks associated with data ownership and accuracy so buying software is another way to avoid this risk.

6. Continued AI Adoption in Payments

In payments, the proliferation of AI will continue to improve user experience and increase security. To detect fraud, AI is used to track patterns and payment flows in real time. If unusual activity is detected, the technology can be used to flag or even block payments which may be fraudulent. When it comes to user experience, we will also see AI being used to improve the interface design of payment platforms. The technology will also increasingly be used for translation for international payments platforms.

7. Rise of Super Apps

To get more from their platforms, mobile network operators are building comprehensive service platforms. These integrate multiple payment experiences into a single app. This reflects the shift of many users moving from text-based services to mobile apps. Rather than offering a single service, super apps are packing many other services into a single app. For example, apps which may have previously been used primarily for lending, now have options for saving and paying bills.

8. Business strategy shift

Recent major technological changes will force business leaders to focus on much shorter prediction and reaction cycles. Because the rate of change has been unprecedented in the past year, this will force decision-makers to adapt quickly, be decisive and nimble. As the payments space evolves, businesses, banks, and governments must continually embrace innovation, collaboration, and prioritise customer needs. These efforts build a more inclusive, secure, and efficient payment system that supports local to global economic growth – enabling true financial inclusion across borders.

  • Digital Payments